April 8th, 2008
About the author
Alexander Limi combines the kind of good looks, intelligence, sensitivity & raw animal magnetism that only come from writing his own biography.
His formal background is in psychology and computer science from various universities in Norway, and he co-founded the open source content management system Plone back in 1999. It is now one of the top 2% open source software projects in the world, with about 100 core developers and over 500 add-on developers and more than 300 companies in 50 countries providing services, support and integration for the system.

Photo by Martin Aspeli
In 2003, he co-founded the company Plone Solutions — now known as Jarn — where he is still involved on the ownership side. He was instrumental in creating the Plone Foundation, a non-profit that protects and promotes Plone, defends its trademarks and intellectual property — and negotiated initial funding with one of the largest tech industry companies.
In 2006, he moved from Norway to San Francisco and worked with Google as an interaction designer until 2009, when he started working with the Firefox team at Mozilla Corporation.
Other places you might have seen him:
- The Wikipedia CSS is mostly his code, that’s why Wikipedia looks like the default Plone design — it’s not the other way around.
- He keynoted the Python Conference 2006.
- He has the dubious honor of coining the term “Embarrassment-Driven Development.”